
The Prideful Ones
We are the Prideful ones. A show where small business owners come to tell their story. Hear what motivated them, what challenges almost knocked them off course and stories of the overall hustle and grind.
Episodes
30 episodes
Reevaluating the Hustle – Lessons from 2024 & Plans for 2025 - Episode 32
🎙️ We’re back! After a rollercoaster year in business, we’re kicking off 2025 by reflecting on the challenges, wins, and lessons from 2024. From working harder for the same returns to pivoting strategies and streamlining workflows...
•
Season 2
•
Episode 32
•
46:14

Gorilla Marketing and Why You Are Your First Responder - Sheepdog Firearms Training - Episode 30
In this episode, we sat down with Luis and Andrew from Sheepdog Firearms Training. Listen in on how Luis decided to teach what he had learned from mentors and how Andrew helped him grow the business by using gorilla marketing tactics. We also t...
•
Season 2
•
Episode 30
•
2:13:30

From Barber Shops To Comedy - Sergio "El Cheko" Melgar
In this episode we sat down with Sergio "El Cheko" Melgar, a barber turned comedian but still doing the fresh cuts. We learned about Sergio's humble beginnings growing up as a kid in Sinaloa Mexico, to becoming a you teen and later adult ...
•
Season 2
•
Episode 29
•
1:38:23

For The Love Of Music - Christian Ramos (Spanish) - Episode 028
In this episode we sat down with Christian Ramos, a musician turned TV personality on channel 62 Estrella TV. We spoke about his life in Mexico, how his father taught him to play the guitar, being in a band and getting signed for a moment...
•
Season 2
•
Episode 28
•
1:38:49

Art Is Passion - SELA Art Center - 027
In episode 27 of The Prideful Ones, Joe and I sat down with Tetris, director of the SELA Art Center in Bell, California. Tetris told us of his passion for art and his time as a tagger and graffiti artist. As time went on, he felt it was time to...
•
Season 2
•
Episode 27
•
1:40:44

The West Coast Tun Tavern - Bastards Canteen - 026
In episode 26 of The Prideful Ones, we sat down with Nick Velez of Bastards Canteen in Downey and Temecula California. Nick shared with us the origin of Bastards Canteen named after the 2nd Battalion 4th Marines "The Magnificent Bastards" and h...
•
Season 2
•
Episode 26
•
1:19:30

Brewed with Pride - Los Barbones Cerveceria - 025
In this episode of The Prideful Ones, we sat down with serial entrepreneur, Alfredo from Los Barbones Cerveceria, a contract brewer out of Paramount California. He shares with us how it all started after reading an article in which the author c...
•
Season 2
•
Episode 25
•
1:33:17

One Man's Trash is Another Man's Treassure - Rays Texas BBQ - Episode 024
On this episode of the Prideful Ones, we sat down with Sebastian from Ray's Texas BBQ out of Huntington Park California. We learn about their back story and how through a stroke of luck his Dad, Rene "Ray" started their BBQ business short...
•
Season 2
•
Episode 24
•
1:47:12

From 0 to 100 in No Time - Michi Tacos - Episode 023
In this episode of The Prideful Ones, we sat down with Karol and German, owners of Michi Tacos in Lake Elsinore and Menifee California. We learn about how they ultimately benefited from their years in the banking industry, during wh...
•
Season 2
•
Episode 23
•
2:43:15

Sneaker Flipping & The Benefits of Training With The Big Boys - Unguardable Kicks - Episode 022
In this episode Jose and I sat down with Miguel, owner of Unguardable Kicks in Lakewood. Unguardable Kicks specializes in the buying, selling, and trading of sneakers. We spoke about his beginnings working for a big box store from the bottom mo...
•
Season 2
•
Episode 22
•
2:02:09

Once Upon a Time in The Projects - Classic Concepts - Episode 021
On this episode we sat down with entrepreneur Joe, owner of Classic Concepts in Paramount, California. Joe tells us about growing up in the projects, hustling like you're broke, and being passionate of the work you do. During our conversa...
•
Season 2
•
Episode 21
•
1:55:02

The Process is The Inspiration - Fraustos Mexican Food - Episode 020
In this episode we sat down with Eric, owner of Fraustos Mexican Food, a taco style catering business. He shared with us how he dabbled in the culinary arts with his godfather and then jumping into the barber game for a number of years be...
•
Season 2
•
Episode 20
•
1:14:00

Not All Mechanics Are Made Equal - Mata Boyz Garage - Episode 019
In this episode we sat down with Luis Mata, owner and operator of MataBoyz Garage, a mechanic shop of sorts in Los Angeles. He told his story on his his dad was the first to immigrate to the United States followed by him and his brother. He men...
•
Episode 19
•
2:33:06

Real Estate Flips, Music Videos and Betrayal - Centro Productions - Episode 018
In this episode we sat down with Krank and Christian, partners in their video production company Centro Productions. Krank starts the conversation with how he started in real estate right out of high school and the experience he gained through ...
•
Episode 18
•
1:36:20

Building a Business Before a Home - Pineda Security Services - Episode 017
In this episode we sat down with Yadira Pineda, current owner and operator of Pineda’s Security Services. We learn how her dad started the business and threw her into the lions den by asking for her assistance right out of high school. She went...
•
Episode 17
•
1:41:10

Party Life, Addiction and Just Saying No - Triple P Plumbing - Episode 016
In this episode we sat down with Alex Perez, a former aerosspace worker turned entrepreneur. We discuss the details of how he ended up owning Triple P Plumbing, a second generation plumbing business. We talked about overcoming addiction and his...
•
Episode 16
•
2:05:59

Dented Cars, Tiny Trees and The Mexican Fisherman - Dent's B Gone - Episode 015
In this episode we sat down with Tino De La Cruz, owner of Dents B Gone, a paint-less dent removal company. Tino shared his story of growing up since an early age knowing that he wanted to own his own business someday. He also opened up about g...
•
Episode 15
•
2:10:25

Grass, Trees and The LAPD - Adrian's Tree Service - Episode 013
In this episode we sit down with Adrian Vazquez, owner of Adrian's Tree Service. Adrian is a 3rd generation landscaper who later decided to pursue a career tree trimming. We sat down and talked about how he almost became a law enforcement offic...
•
Episode 13
•
2:14:32

Leather Bags, Hats & 4 Generations (Spanish) - Job Avelar Contreras - Episode 012
In this episode, Jose and his wife Vero, sit down with Job Avelar Contreras, owner of JAAC Arnold, makers of fine leather goods and hats based out of Teocaltiche, Jalisco, Mexico. They discuss not wanting to follow the family business, trying h...
•
Episode 12
•
1:20:21

Gyms, Introverts & Extroverts - Let's Move Fitness - Episode 011
In this episode we sat down with Hector Lozano, owner and operator of Let's Move Fitness in Cudahy Ca. We talk about going all in on a big undertaking, bad partnerships, faking it 'til you make it, the difficulties of opening a gym during a pan...
•
Episode 11
•
1:43:40

Tattoos, Graffiti & Rock & Roll - Dreamland Tattoo - Episode 010
In this episode we sat down with Art Gallardo and James White, tattoo artist at Dreamland Tattoo in Whittier California. We discuss their influences on art, the love of music, what inspires us and how tattooing has been changing for the last fe...
•
Episode 10
•
1:35:34

The Veteran Support Hustle - Veterans Stand Together - Episode 009
In this episode we sat down with George Casillas, founder and executive director of Veterans Stand Together, a non-profit organization that assists veterans coming out of the service by providing guidance and support during the transition from ...
•
Episode 9
•
1:03:34

The Tattoo Hustle - El Catrin Tattoo Parlor - Episode 008
This week we sit down with Lalo Barrera, proprietor of El Catrin Tattoo Parlor out of Long Beach California. We discuss having worked as a union laborer, becoming a plumber, overcoming a personal demon, and finding his path for the love of his ...
•
Episode 8
•
1:19:16

The Western Hustle - El Potrerito Western Wear - Episode 007
In this heartfelt episode we sit down with Sonia Perez, owner of El Potrerito, one of California's biggest western wear stores. We talk about her 20 year journey into building a successful niche retail store that can sell almost six figures wor...
•
Episode 7
•
1:19:00

The Antojitos Hustle - Episode 006
In this episode we sit down with Antojitos Mexicanos restaurant owner Ricardo Marquez and talk about staying true to your menu, introducing home style Mexican dishes to his clients, the effects that online reviews can have, balancing home life ...
•
Episode 6
•
1:24:48
